Head of Consultancy / Senior Consultant

Beth Sadler

Beth is an income generation and diversification consultant, specialising in fundraising and commercial strategies, for clients in sport, education, charity, and housing.


Income generation and diversification plans, corporate partnerships and commercial strategies, fundraising strategies, capacity and recruitment plans, delivering learning and development training, charity formation options appraisals and applications.

About Beth

Beth helps organisations to explore their partnerships and income potential by packaging their assets, developing an approach to market, creating activation plans, and building their capacity and resources to maximise a diverse range of income streams.

She has secured multi-year, five-figure corporate partnership contracts for clients that enables them to deliver more great work for their communities, and also bring valuable non-financial benefits such as raising their profile, value-in-kind, volunteers, and fundraising support.

Her clients include international sport for development charity Magic Bus, the national housing provider Aster Groups’ Foundation, national governing bodies Volleyball England and London County FA, and large multi-academy trusts REAch2 and United Learning.

Recent Assignments

  • London County FA Commercial Strategy and Retainer
  • Badminton England Commercial Review and Income Generation Plan
  • United Learning MAT Fundraising Strategy
  • International Nepal Fellowship Fundraising Strategy
  • Fashion and Textiles Childrens Trust Fundraising Strategy
  • Cricket Wales Governance Options Appraisal
  • PET-Xi Training Ltd / Positive Futures Charity Commission Application
  • Challenging Education / Achieve Equity Foundation Charity Commission Application


Prior to joining Altair, Beth has experience as an Account Manager for Corporate Client Solutions at Aston University. Responsible for the management of sales and relationships with corporate clients.

She also gained experience as a Business Partnerships and Community Engagements Consultant for Aston Business School. Responsible for increasing enterprise engagement by delivering a wide range of initiatives that shared the School’s research, education, training and services for business growth and professional development, and to form new partnerships with the School that encourage wider participation.

  • Level 5 NVQ Diploma in Management and Leadership, Open University 2022
  • BA Hones Politics and International Relations, University of Sheffield, 2009

Fun Facts

Beth is happiest spending quality time with her young son and husband. She also enjoys keeping herself mentally and physically healthy through regular peloton classes and outdoor running.

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